
Hard selling -why doesn’t it work on social media.
After working with many clients in the product and service industry, we know how tempting it is to them to want to shout out their amazing goods and…
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Practical thinking on strategy, marketing and growing a business in South Africa.

After working with many clients in the product and service industry, we know how tempting it is to them to want to shout out their amazing goods and…

So I’ve been watching and listening as many small businesses go out of business during the pandemic. And it’s been bugging me. Yes it’s trying times, yes there’s…

Marketing for me has always been all about the customer. My philosophy is to build your whole business around your customer’s world for without them you and your…

Sales and marketing are disciples of the same Master…the customer. Sales and marketing are two business functions within a company that ultimately impact how you make your revenue.…

Mistakes are great – if we’re learning from them right? That’s key – learning from our mistakes is the catalyst for growth. It’s what separates rookies from serial…

Words are immensely powerful! Spoken, written, or our thoughts – the power words wield over our lives can be seen since the beginning of time. ‘In the beginning…

I’ve been guided to write about the unwritten laws that I have experienced on my journey as an entrepreneur. These laws – whilst not mainstream legal, religious…

Let’s face it – it’s the politics today, criminal activity in our neighbourhood tomorrow, a natural weather disaster the following week, the increased petrol price next month… there’s…

Your world has been through a lot of turmoil recently, with having to adapt to working from home, children conducting school at home, living in confined spaces, needing…
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