Corporates have a different take on this subject – and that is not what this blog is about. This post is written in sympathy or empathy for the confused entrepreneur.
I met with a client this week and asked her very important question...
What is your story?
She initially said she didn't have one. She is health and wellness professional offering her clients support in the weightloss arena. No she is not a multilevel business. She sells physical and mental support in loosing between 15-50kgs.
Excellent - I could be your market...
Nobody really wants to face putting their prices up when you're knee deep in a troubled economy or they haven't had good sales year themselves.
Today I walked past a sales woman shouting like a banshee in a shopping centre in the suburbs.
Everyone walking past her gave her a wide berth.